Food&HotelVietnam2017 – Vietnam’s Largest Ever Food and Hospitality Exhibition Attracted Record Turnout
Ho Chi Minh City, 15 May 2017 – The premier and most comprehensive trade event for Vietnam’s food and hospitality industries, Food&HotelVietnam2017 (FHV2017), concluded on an upbeat note on 27 April 2017 at the Saigon Exhibition & Convention Center (SECC), Ho Chi Minh City, Vietnam.
Spanning across 11,100 square meters of the exhibition area, FHV2017 recorded the participation of 613 exhibitors from 38 countries and regions, including 20 international group pavilions of Australia, Belgium, Canada, Denmark, France, Germany, Greece, Korea, Malaysia, Philippines, Poland, Singapore, Spain, Taiwan, Turkey, Ukraine and USA.
Attracting 12,842 quality trade visitors from Vietnam and further afield – a healthy increase of 17.3 per cent from the previous edition, FHV2017 solidifies its position as the event of choice for the industry players from across the region.
From the finest food ingredients and products, drinks and beverages, to food service equipment, kitchen equipment, hotel amenities, and more, FHV2017 catered to each and every facet of the food and hospitality sectors. In addition to an array of new products and innovations on display, the exhibition was also characterized by a myriad of educational and interactive seminars, tasting sessions, training workshops, plus exhilarating culinary and barista competitions.
Positive feedback from exhibitors
As in previous editions, FHV2017 attracted many new international brands and first-time exhibitors aside from the presence of returning market leaders such as Abbotts & Delaunay, Anchor Food Professionals, Brunner-Anliker, Charles Wembley, Fonterra Australia, Freser International, Hobart, NH Foods and numerous others, adding to the growing momentum of the show since its initial launch. The vast majority of exhibitors have expressed satisfaction towards the quality of sales leads gained as well as valuable business contacts made with like-minded industry partners.
“VLAM – Belgian poultry – participated for the first time in FHV. It was a fruitful experience, which gave our exporting companies a good insight in the gastronomy, retail, food services and wholesale & trading market,” said Ms. Sofie Bombeeck – Senior Promotion Manager, VLAM – Belgian Poultry. “We managed to collect a range of interesting prospects, which we hope will result in positive commercial outcome as well short as long-term.”
The Singapore Pavilion returned this year with an even greater number of exhibitors and space than the previous edition. Ms. Eunice Goh – Senior Executive, Global Business Groups, Singapore Manufacturing Federation shared, “It has been a positive experience for all 21 Singaporean companies exhibiting in FHV2017. The event has created many opportunities for the Singapore exhibitors to meet with potential buyers, and we are excited to see what 2019 brings!”
FHV2017 featured the first-ever presence of Danish Pavilion with 13. Echoing the views of many Danish exhibitors, Mr. Vo Ngoc Thach – National Food Service Manager, Osterberg International expressed, “We have participated in Food&HotelAsia in Singapore for the last few editions, but this was our first time at FHV. We were very pleased with the outcomes as we met and forged relationships with many new potential customers, as well as to be able to generate more sales leads.”
Similar sentiments were also gathered from other first-time exhibitors, notable among which was ACO Polycrete – a worldwide manufacturer of intelligent drainage. “FHV2017 was our company’s first exhibition in Vietnam, but from the good response we received it will not be our last. Launching our ACO Hygiene First Drainage range into this market proofed very eventful, and the response we received from the visitors was very encouraging. The quality of the visitors was excellent which allowed us the opportunity to speak directly to the people interested in our product range. Congratulations on the outstanding exhibition!” said Mr. Ken Klein – Executive Sales Manager Export, ACO Polycrete Pty Ltd.
High profile visitors at the exhibtion
The substantial presence of key decision makers is a testament to the importance and value FHV brings to the industry. Trade visitors from 47 countries and regions were remarkably pleased, flocking to the show floor on the lookout for top-of-the-line products and services, new potential suppliers and viable business opportunities.
The show welcomed a record breaking attendance of 387 group delegations hailing from top hotels, restaurants, food retailers/ wholesalers, supermarkets/ hypermarkets – to name just a few: Majestic Saigon Hotel, Rex Hotel, Pullman Saigon, New World Hotel, AnNam Gourmet Market, Hoang Yen Group, Golden Gate Group, Sedona Suites, MM Mega Market, Red Circle Vietnam.
Ms. Tran My Trinh Hoang, Cost Controller of New World Saigon Hotel mentioned that her visit to FHV has been a mind-opening one. “This edition of FHV was much better and bigger than the last edition in terms of exhibitor participation and a wide range of product showcase. We have had chances to network with many potential suppliers and have found a couple of products that we are currently looking for. We will certainly be back for the next edition!” she said.
Reiterating the same standpoint was Mr. Pham Tran Nhat Tao, Sales Manager of Co.op Food. “This was my second visit to FHV and the show appeared to be bigger and more professional than what I had expected. The number of exhibitors and product range were impressive. We have met and networked with plenty of food suppliers and manufacturers. Definitely worth the visit and I am looking forward to the next edition of FHV,” he added.
Mr. Vo Viet My, Purchasing Manager of Le Kien International also remarked, “It was a successful visit for me. There were lots of grocery items and F&B products on offer, which really matched my interests. I will definitely be back for the next two years, also bringing along some of my colleagues. FHV – Highly recommended!”
A wealth of knowledge exchange opportunities
From hotel investment opportunities to Vietnamese cuisine values, from food and wine pairing to butchery training, and food safety issues, FHV’s concurrent conference sessions provided an opportunity to network, exchange expertise and improve the knowledge base.
Vietnam Hotel Association brought on board a power-packed symposium entitled “Hotel Business and Investment in Vietnam”, gathering a unique and international mix of inspiring industry experts, business leaders and luxury hotel owners from Pullman Saigon, Moevenpick Hotels & Resorts, Intercontinental Hotel Group, Caravelle, Capella Hotel Group, Vingroup, to name a few.
The “Promoting the Value of Vietnamese Cuisine” conference hosted by Ho Chi Minh City Department of Tourism engaged attendees with a plethora of informative ideas, guidance and insights. The conference significantly welcomed over 300 senior delegates from top hotels, food manufacturing, food retailing and restaurants nationwide. High profile guest speakers included Mr. Paul Le – General Secretary of Disciples of Escoffier Vietnam, Mr. Nguyen Quoc Ky – General Director of Vietravel, Mrs. Phan Ton Tinh Hai – Culinary Expert, amongst others.
Aside from the above-mentioned symposiums, the conference program also featured an array of insightful seminars and workshops, hosted by Lean Six Sigma Network (a long-standing conference partner), New Viet Dairy (the largest single exhibitor), Australian Trade and Investment Commission, and Malaysian Palm Oil Council – all striving to help delegates make the most of their conference experience.
Rigorous competition arena
Held alongside FHV2017, Vietnam Culinary Challenge 2017 (VNCC) was a grand cooking competition that engaged culinary enthusiasts to spotlight their cooking talents and encourage their development. 255 individual contestants along with 3 teams gathered to compete in various challenges such as Vietnam cuisine, hot cooking, pastry, fruits and vegetables carving, where Mr. Watcharapon Chareonwimonrak from the Thailand Culinary Academy was crowned grand champion.
Commenting on the success of VNCC 2017, Mr. Norbert Ehbar – Saigon Professional Chefs Guild, the Secretariat of Vietnam Culinary Challenge mused, “I was overwhelmed with the number of participants entering to an extent where we had to turn people away. I was also very happy to welcome a large contingent of participants from the Thai Culinary Academy and the KDU University in Penang, both adding quality and competitiveness to VNCC. The quality of the cooked dishes and carving exhibits has greatly improved from past years and we hope that this trend will continue to develop and grow in the near future.”
Vietnam Barista and Latte Art Competition (VBC) pitted baristas against each other to see who could create the most beautiful, engaging coffee art creations. Mr. Le Hoang Duy from Perfetto Vietnam emerged victorious as the barista champion, and Ms. Hoang Thi Thu Thao from School of Coffee – Shin Coffee was crowned latte art champion. All of the coffee artistry were prepared on a common kit of sponsored espresso machines from Epicure, grinders from Sunshine, syrups from Charles Wembley, coffee beans and milk from Vovos.
Mr. Le Hoang Duy -Champion of VBC2017 expressed his feelings, “VBC is the largest and most professional barista competition I have partaken in Vietnam and I feel extremely blessed and appreciative for receiving this significant award. It is my honor to represent Vietnam at the upcoming regional barista competition and I will certainly try my best to bring the victory back home.”
Look forward to what Food&HotelVietnam2019 brings!
Food and beverage (F&B) is considered among the rising sectors in Vietnam thanks to its 94 million population emerging market and its fast GDP growth for years. In line with this, FHV stands as a strong pillar supporting F&B and hospitality industries in Vietnam and well beyond.
“I wish FHV didn’t have to end, but it must. It has been an incredible three fun, fruitful and successful trade days at the exhibition, where the organizing team significantly grew visitorship and with quality to boot. The culinary, barista and latte art competitions have proudly produced well deserved winners – representing a new generation of master chefs and baristas who will grace Vietnam’s kitchens and cafes” said Mr. BT Tee – General Manager of UBM VES.
“The vast majority of exhibitors have expressed satisfaction with the event, many of whom have already confirmed their repeated participation in FHV2019, as well as the inaugural Food&HotelHanoi launching in November 2018. The apple is going to Hanoi and we hope to see everyone there,” he concluded.
Food&HotelVietnam – The most effective gateway to reach out to the region’s food and hospitality sectors. The next edition of FHV will return from 24 – 26 April 2019. For more information, please visit www.foodnhotelvietnam.com.
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Food&HotelVietnam2017 at a glance:
Food&HotelVietnam is Vietnam’s most international and comprehensive industry trade show, featuring the complete industry food and hospitality equipment value chain and offers itself as an industry platform for trade, training and promotion. Since its inception in 2004, the event has grown from strength to strength with consistently more quality industry buyers visiting over the years – the event of choice for the industry.
Food&HotelVietnam is organised by UBM SES and locally supported by VCCI Exhibition Service Co Ltd. For more information about the events, please visit: www.foodnhotelvietnam.com.
Joey Tran (Ms.)
Public Relation & Conference Executive
Tel: (+84) 8 3930 7618 (Ext: 108)